Apple's free fall in smartphone market, IDC chart shows

The Performance Of The Cellphone Market And Future Outlook

The company now holds a global market share of 8.4 percent with a phenomenal growth of 87.8 percent from previous year.

Lee was also spotted in Xiaomi and Samsung retail shops in China, according to multiple reports from Chinese local media and the country's famed social networking platform Weibo. HMD has been using its right to license the Nokia brand since 2017 and has steadily increased shipment volume. All other brands combined shipped 112.7 units, a decline of 18.5 per cent.

The next phase for Xiaomi, in Lei's own words (pdf, p.1), is to become "an innovation-driven internet company" rather than a hardware company.

Among 334.3 million units shipped, Samsung has topped the list with 78.2 million units. "Apple's ultra-premium iPhone X is proving relatively popular in some markets like China and the USA, while there remains scope for additional expansion in emerging regions such as India and Africa", said Neil Mawston, Executive Director, Strategy Analytics. The company's focus on increasing offline distribution - via additional Mi stores and retail collaborations in China and India - has started to pay off. The company's market share jumped a whopping 87.8 percent in the first quarter of 2018.

"Customers chose iPhone X more than any other iPhone each week in the March quarter, just as they did following its launch in the December quarter", said Cook.

Across all iPhone models, Apple took in $728 per phone in the quarter, up from $655 a year earlier, according to IDC. Latin America remains the most favorable market for Samsung, where the company holds over 30 percent market share. The most prominent increase is from Xiaomi which doubled its shipments, surpassing Oppo and pushing vivo out of the Top 5.

ZTE's global ranking dropped one place to number nine and its market share dropped from 3.6 percent to 2 percent.

For brands like Gionee, Meizu, TCL and Lenovo, a rebound seems hard at this time.

Samsung Electronics Co. narrowed the profitability gap with archrival Apple the first three months of this year, industry data showed Thursday. Motorola did well but the sales for Lenovo smartphones declines in India and rest of APAC.

Sure, these devices, like the Galaxy S9 and the soon to be launched (in the Kenyan market) Huawei P20 Pro, offer the best there is as far as mobile technology goes and miniaturization of any piece of technology does not come cheap but come on, we all get to a point of no return. He also said that he was not anxious that the US-China trade war would affect supplies to the company, according to Chinese finance news website

Transsion Holdings the group company for iTel, Tecno and Infinix brands, together accounted for over 10 million smartphones shipped during the quarter.

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