Get ready for Black Friday shopping

Get ready for Black Friday shopping

Americans are expected to shell out $6.6 billion online the Monday after Thanksgiving, while Black Friday is expected to rake in $5 billion in online sales.

The biggest shopping time of the year is upon us.

Early indications suggest Black Friday itself got off to a strong start - at least online, according to Adobe, which recorded $640 million spent spend as of 10 a.m. The giant online retailer and consumer electronics maker releasing the most Black Friday 2017 deals during the Amazon Black Friday 2017 Deals Week.

Scrolling through social media, the early victor of Black Friday 2017 looks clear - but the truth may be more complicated. That's an increase of 18.4 percent compared with a year ago.

American consumers spent US$30.39 billion online between November 1 and 22, according to Adobe Analytics data, which covers 80 per cent of transactions made with the country's 100 largest e-retailers.

The real victor so far this season is mobile.

As of 5 p.m. ET on Thanksgiving day, the company said Americans already spent almost 17 per cent more than they did previous year, shelling out $1.52 billion online.

"The big story this holiday season is in mobile shopping".

So in what amounts to a preview of my game of the year post that will go up some time next month, I've collected the best deals on the year's best games from a variety of retailers and digital storefronts.

At Kohl's in West Springfield, the doors were open at 1:00 A.M., but shoppers were eager to land their hands on the best deals, and had lined up outside for hours in the cold before store staff was able to let them in.

The number of customers also shopping on their smartphones surged, accounting for 46% of the traffic on retail websites.

Certain industries in particular are experiencing a Black Friday renaissance online, said Giesler, highlighting that technology firms are known to offer "legendary" sales.

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